Dr Mumbo

All aboard the Thai Airways doomsday plane

It wouldn’t be a normal day in Dr Mumbo’s world without a coming across a questionable digital ad placement. In fact these days, it’s usually stranger not to see one on a daily basis.

However, even Dr Mumbo was quite amused to see this glossy ad for Thai Airways appearing next to this story from The Economist.

While readers of The Economist will surely be smart enough to erase any associations of ‘cold war relic’ and ‘America’s doomsday plane’ when they think of Thai Airways in future, Dr Mumbo now at least knows not to listen to the next ad-tech vendor who puts ‘brand safety’ and ‘premium content’ in the same sentence.

Come fly with me, let’s fly, let’s fly away.


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