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DigitasLBi hires ex-Possible director Ryan Balingit as head of media

DigitasLBi has appointed Ryan Balingit as its new head of media for Singapore, months after his former agency Possible was merged with Wunderman.

From left: Josh Lee and Ryan Balingit

Balingit spent the past four year at Possible as its digital media director, working for brands such as Dow Chemical company, De Beers and the P&G media Business in Asia-Pacific.

His move follows WPP’s decision to globally consolidate Possible into Wunderman, allegedly to create a worldwide ‘digital powerhouse’. 

In his new role, he will report to Charlie Newbery, head of media for APAC, and Annette Male, chief executive officer APAC.

He said: “I am passionate about data and the stories they tell. I look forward to pushing this further for the benefit of our clients.”

In addition to Balingit, Digitas LBi has also appointed Joshua Lee as a new client partner. He has joined the agency from Spark44 where he managed the Jaguar and LandRover business across multiple Asian markets.

Prior to that Joshua worked at TBWA/Digital Arts Network in Singapore, Vietnam and Melbourne,

He said: “It’s exciting to be a part of the hungry and talented team at DigitasLBi, and I look forward to making best use of their strong data, strategic and creative capabilities to further help our clients use all of these in driving their marketing efforts forward.”

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