Isobar Malaysia hands Sean Wong CEO role

Dentsu Aegis Network Malaysia has rejigged the Isobar Malaysia leadership team by appointing Sean Wong as chief executive officer.

Wong replaces Ben Chew as agency boss and will report to DAN Malaysia CEO Nicky Lim.

Meanwhile, Chew, who has served as agency managing director since 2014 is set to take on an unspecified new role within the network, the agency said.

Prior to his new role, Wong was VP, executive business director and a founding member of Ensemble IPG Mediabrands’ creative agency in Malaysia.

Wong said: “Isobar is well established and is a leading global agency that delivers digital transformation through the creative use of technology.”

Jane Lin-Baden, Isobar Asia Pacific CEO, added: “Sean is a seasoned veteran in the local industry and I’m pleased to have him join us. His diverse experience at both ends of agency and brands/business is well-placed to help us chart the next wave of growth for Isobar in Malaysia, to help clients along their business transformation journey.

“I also want to thank Ben for his contribution to Isobar throughout his tenure here, and we look forward to working with him again in his new role within the network.”


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