Dr Mumbo

When 72andSunny got hot and sweaty

With clients like Adidas, Facebook and Love Bonito the 72andSunny guys are doing alright. However, the Los Angeles temperature-inspired agency moniker doesn’t quite work in this humid part of Asia, otherwise known as Singapore.

The place where seasons are a concept rather than a reality.

So Dr Mumbo really enjoyed attending the new 72&Sunny Singapore office launch party last night, where the truth quickly became plain to see. Let’s tell it how it is guys. Singapore is damn hot. And Singapore is damn sweaty, as evidenced by the office sign pictured.

So 72&Sunny, we salute you for having a sense of humour and for making fun of your own name. Dr M hopes there will be more of this sort of industry honesty. He’s off to get a cold shower now.

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