24 hours with…Shanthi Jeuland of Coco PR

A run or a yoga session is a must no matter how busy the day ahead is for Coco PR managing director Shanthi Jeuland, who takes us through her busy schedule

6.30am to 7.00am: I am up between 6.30am to 7am for a run in the morning. It’s also the time where I can kick start the day right, by having some alone time in the mornings and I’m at my sharpest when I log those miles.

Running helps me do my job better because they help clear my mind and increase my productivity.

8.00am: Back home to wash up and get ready for work.

Before heading out, I bring my dog, Shibu, down for a walk as well. I also slot in a session of meditation to calm my mind before heading to work.

9.00am: Never approach me before my first cuppa coffee. I like to start my day with a fresh cup of coffee as a perk-me-up. By the time I arrive, I have a certain amount of clarity because I’ve had time to consider the day ahead — including what my work priorities are — making me feel ready to conquer my to-do list and get everything I want accomplished.

After which, I’ll do a quick run-through of my emails and come up with a to-do list for the day.

As managing director, it’s important for me to prioritise my tasks as they can really pile up and I might just get lost in the workload.

9.30am to 10.00am: Time for meetings with my team, especially on Mondays where we will go through our work-in-progress (WIP) to highlight outstanding and upcoming tasks for the week, or projects to come.

10.00am: A busy workday starts from hereon. I will first look through my work emails where clients’ correspondences are an essential, overseeing the work of my staff, attending to messages via email and WhatsApp.

11.00am: As I also have a partnership with a PR agency based in Australia, we usually have a conference call once a week to discuss about our business updates and directions of both agencies. At the same time, I’ll also lookout for potential partnerships or new business opportunities for my agency.

12.00pm to 1.00pm: By this time, I am famished from a whole morning of activities. Grabbing a quick lunch with my team and catching up with our personal lives, we’ll then grab a cup of coffee from my favourite coffee place, Homeground Coffee.

1.00pm to 2.00pm: After I’m back from lunch, it’s time I start crunching for new business developments and also get onto phone calls for meetings with clients about updates and progress.

2.00pm: I will usually be in and out of either current client or new business meetings in the afternoon.

I like to slot meetings in after I get the mornings in the office to clear my emails and to-do list; this gives me more time and headspace to work with more tasks for the day.

5.00pm: I’m usually done with my meetings by early evening and will head back to the office to wrap the day up. Emails can be endless sometimes, so I’ll take the remaining hours of the workday catching up with new business enquiries and clients’ correspondences.

As Coco PR also has a sister company, Coco Creative Studio, I’ll assist them in company enquiries and other administrative matters as well.

Before I end my day, it’s time to wrap up unfinished businesses, or plan for the next day’s work. Funny how last-minute requests from clients always come up, but I am happy to attend to them any time. So. I’ll attend to them before calling it a day.

7.30pm: There are special days where I will be out with either my team or just myself for events or networking sessions for the company.

Otherwise, I’ll be home and preparing myself for a run, that is if I don’t get to run in the morning.

Either that, or I’ll go for a yoga class at a nearby studio. For me, I get a little uneasy without having a run or a bit of exercise every day.

8.30pm to 9.30pm: I don’t usually cook, so I’ll either grab a healthy meal or order my dinner whilst on my way home from either my run or yoga session. I’m also obsessed with keeping my house clean, so it is important to me that I always do a quick clean up after I have my dinner so the space is spick and span.

10.00pm: To end the day, I like to just spend some time alone meditating and catching up with social media news.

It really helps me wind down from a busy workday. To get an ample seven to eight hours of rest to recharge myself, I’ll usually be in bed by 11pm.

Shanthi Jeuland is managing director of Coco PR


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