Wunderman-heavy management team takes charge at Wunderman Thompson Asia-Pacific

Wunderman Thompson has put in place its senior leadership team who will report directly to its Asia-Pacific CEO Annette Male.

Of the 10 people on the management team, seven come from the Wunderman-side of the business; two – CEO Annette Male and chief strategy and technical officer Justin Peyton – moved from the Publicis Groupe-owned Digitas.

Only one member of the management team, chief creative officer SheungYan (Mayan) Lo is from the JWT side. The Shanghai based SheungYan who will remain the chairman of the Asia-Pacific creative council.

Of the others, Krishnan Menon is new chief client and growth officer for Asia-Pacific. Menon has spent nearly a decade working for Wunderman, most recently as chief operating officer for Asia-Pacific.

Lindsay Shirley has been hired as chief talent officer, moving from Wunderman-owned digital marketing specialist Acceleration. She was global operations and talent director at the South Africa-operations of the agency.

Mark Miller is the head of customer experience. Having spent over a decade with Wunderman, he was most recently head of planning at the agency for Asia-Pacific, based in Singapore.

Thomas Brauch has been given the mandate of head of data and analytics for Asia-Pacific. He was most recently head of analytics at Wunderman.

James Bay is managing partner of commerce for Greater China. He was previously managing partner of commerce at Wunderman.

Ashley Amanna is the e-commerce lead for South East Asia. He was previously general manager at Wunderman Indonesia.

John Rees, the chief financial officer was formerly CFO at Wunderman Asia-Pacific .

Commenting on the leadership team, Wunderman Thompson Asia-Pacific CEO Annette Male said: “This new team brings together a unique breadth of capabilities that align with our commitment to help drive growth for our clients, people and partners.

“I’m truly excited to be working with the best in our business to build this new kind of agency that clients are asking for, and that the market is demanding.”

In addition, Magz Osborne who was formerly director of corporate communications at JWT Asia-Pacific is now head of PR and marketing at Wunderman Thompson.

These changes come in the wake of an overhaul of the agency’s management in China and the uncoupling of an attempt to bring JWT and O&M together in Malaysia.

There have been shifts and high profile departures at the agency ever since the Wunderman Thompson merger was first announced.

Those who have left include Wunderman Asia-Pacific CEO Caspar Schlickum who went on to join Accenture as regional managing director for Asia-Pacific; JWT South East Asia CEO Jacco Ter Schegget who moved to Publicis as CEO of Northern and Central Europe, and JWT’s creative director Alan Leong who left to join Singapore-based independent agency Goodstuph as executive creative director.


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