Ideas, interaction and opportunity like you’ll find nowhere else.

Nicole McMillan is an internationally renowned marketing executive with almost 2 decades experience in driving the world’s most valuable brands in regional and global roles with a focus on consumer goods. Nicole is a change agent and driver of growth strategies in complex and emerging markets with an innate dissatisfaction with the status quo in her DNA. She is a sought after and internationally renowned keynote speaker, presenter, jury chair, and Finalist of the prestigious ‘Telstra Business Woman of the Year’ Asia award. Nicole is naturally drawn to transformation and progression in herself and those that she leads. Nicole as spent the last 11 years in various senior roles in Mars, based in Australia, Hong Kong and Singapore.  Nicole’s current role is Vice President Marketing, Mars Wrigley AMEA.

She is the mastermind behind Circles.Life brand messaging and communications that drive the company goals through campaigns and promotions. She also oversees and creates content for Circles.Life’s website and mobile app. Currently, she is actively involved in Circles.Life international campaigns that will be launched in several new markets in Asia and beyond.

Marco is a passionate leader with a long track record of remarkable work in advertising and successful cases for brands. He is an inspiring team leader, with great interpersonal skills and the ability and passion to develop the vision for the company he manages. He has an extensive knowledge in marketing strategy, brand communications and award world, and is able to push performance improvement and growth. He has vast directorship experience and will always ensure target, objectives and expectations among clients are delivered. One thing he is specifically known for is on his ability to transform environments and easily identify the company culture and identity, so it becomes easier to implement new processes of work and gain more reputation among clients.

Currently he adds two positions at JWT businesses: leadership on Global Unilever Communications on Personal Care brands as well as leading the creative team of over 50 people for all JWT accounts. After creating new global positioning for LUX Skin products, Marco has won the global pitch for digital Lux communication worldwide, where total revenue for JWT Singapore has grown more than 30%. This has led him to become a creative leader to other Unilever brands. He has been recently awarded in Cannes Lions for Sunsilk (Thailand team) as Global Creative Director. He works in diverse markets such as SouthEast Asia, EMEA, India, Japan, China and North and South America.

Barbara works at the intersection of corporate innovation, entrepreneurship and technology. She is leading The Unilever Foundry in Asia, which enables the company’s global brands to accelerate experimentation and pilot new technologies more efficiently, effectively and speedily.

Over the last 10 years, Barbara has worked with a variety of startups in Singapore from e-commerce platforms to digital mapping. She is an advocate of Singapore’s startup ecosystem and entrepreneur community and believes they have the power to transform the region and create real business opportunities. Barbara is skilled in Corporate Innovation, Marketing Management, Consumer Products, and Start-up technology Ventures.

Sudipto is a highly accomplished marketing and communications leader with two decades of work across various media agencies in senior business leadership roles, driving transformation of businesses and leading some of the largest and most complex global client account teams.

Sudipto currently leads one of WPP’s largest global client businesses (Unilever) across AAR (Asia, Africa and Russia). He wear two hats in his new capacity at WPP.

One hat has him leading the media and data services function for Mindshare across the central hub as well as sixteen countries across Asia & Africa. The other hat sees him bringing the collective power of WPP to Unilever to build compelling offerings across digital, data, research, consulting services, content, shopper & commerce.

Richard Kohler is a Global Brand Director at Unilever. After originally joining Unilever in South Africa, since 2008 he has been based in Singapore, where he has been building Vaseline into the largest body skincare brand in Asia.

David Dahan has lead agencies and global client operations for the past ten years in London, Australia and Singapore. Prior to that he was a brand and communication strategist. Over his twenty years of experience, David worked on very iconic Brands such as Dulux, Mercedes-Benz, J&J, Gillette, Emirates, Hublot and many brands from Unilever – Dove, DiG, Axe, Clear, Hellmann’s and most recently, Pond’s, Vaseline and Comfort.

David is particularly proud of the work he has done on Dove and its Campaign for Real Beauty which is now a case study in terms of inclusive, empathy-driven, brand marketing that tripled the size of the brand.

Mark Britt has dedicated his career to building agile, disruptive digital companies in emerging markets.

Leading global technology and media companies in Asia Pacific, he recognised an opportunity to transform the entertainment landscape in emerging markets which were in many ways fragmented and inconsistent in infrastructure development and largely neglected by global influences and players. In 2014, he co-founded iflix to redefine entertainment for the next billion people.

Prior to founding iflix, Mark served as CEO of Nine Entertainment Co’s digital arm Mi9, where he was responsible for the company’s SVOD investments and portfolio of start up ventures.

Mark is also the Founding Director of NGO Conscious Capitalism, an organisation directed at improving structural motivations for corporate performance in Australia and was named one of ‘Asia’s Five Biggest Influencers in Media and Telecommunications’, by S&P Global Market Intelligence.

Mark holds a diploma in Law from LPAB.

Dynamic, empowered and entrepreneurial, Deidre Smalls-Landau is an award-winning advertising executive who has been at the forefront of the industry for more than 20 years. Deidre serves as Global Chief Cross-Cultural Officer at UM, ensuring under-represented segments are at the core of how we drive growth and determine long-term relationships, while partnering with global and U.S. client leaders to instill cultural research and insights into UM’s planning process. Deidre’s various campaign activations and media experiences span across Automotive, CPG and Healthcare industries.

Being appointed as UM’s first-ever Global Chief Cross-Cultural Officer in 2017 has given Deidre the opportunity to simultaneously drive initiatives that globally impacts UM’s Better Science, Better Art, Better Outcomes process as well as fulfilling her passion to have a workplace that mirrors the world and shape UM as the agency’s most trusted marketing partner. In strengthening, the agency’s product she has introduced a cultural framework, supported by innovative global research to dissect the role social and digital media play in shaping identity, culture and trends This seminal research and data included in the agency’s tools and integral to planning process thus enabling global cross-functional media teams to have all the necessary resources to truly understand culture and strategize with clients to harness and navigate trends. Furthermore, she led the creation of UM’s first diversity effort, Unity 20/40. Deidre fundamentally believes diversity is a true competitive advantage. Her bridging of business strategies to help the organization become smarter about culture and trends, coupled with diversifying the workplace is a critical combination, which helped establish UM as a 2019 Best Place to Work by AdAge.

Deidre is a 2018 Adweek Media All-Star and recipient of the She Runs It Working Mother of the Year award. She served as a judge on the 2018 Cannes Glass Lion Jury as well as the 2018 Global Festival of Media juror. She is on an IPG representative for the Time’s Up Advertising Steering Committee as well as a member of the 4A’s Media Leadership Council — where she advises the industry’s leading trade organization on policy, programming and best practices.

Deidre received her Bachelor of Science degree in Business Administration and Marketing from Utica College and currently lives in Brooklyn with her husband and twin girls, Nyla and Soleil.

Angeli brings over 20 years of experience in marketing, communications and business management. As Director of CARE Strategy at RB/Mead Johnson China, she is a leader in the integration of brand marketing and customer relationship management techniques in a multimedia environment, driving retail growth for world class consumer brands at a global level. Angeli’s strong track record in business transformation for both entrepreneurial start-ups and multinational companies has delivered skills in global marketing strategy and integrated communications from both a creative and commercial perspective. She has proven capabilities in managing multiple markets in Asia, building local, regional and global teams, and delivering commercial success for a diverse range of traditional advertising and digital organisations.

Pat Law is the founder of GOODSTUPH, a 7-time Social Media Agency of the Year. Named one of Singapore’s Most Influential Creative Directors since 2017, Pat’s works have been recognised and featured on leading international publications from The New York Times to Fast Company.

Helen is the founding Partner of Grace Blue Singapore and oversees key senior searches in Asia Pacific, with an increasing remit in Australia for clients looking for talent all over the world.
Helen spent the first 12 years of her career in advertising, first at McCann-Erickson and then at Ogilvy, working on everything from Shreddies to Coca-Cola and from Dove to Ford domestically, regionally and globally.

In 2011 Helen decided it was time for a change. Moving to Grace Blue was the chance to reframe her experience by concentrating on the talent behind great work.

Helen spent three years at Grace Blue London before moving to Singapore in 2014 to set up the Partnership’s APAC office, building a team reflective of Grace Blue’s offering in London and New York. Helen and the team now partner clients in China, Singapore, many other South East Asian markets, Australia and New Zealand, working with leadership talent across a broad spectrum of roles and businesses.

Within 5 years of getting a creative internship, Primus had won 5 Cannes Lions and a host of other awards at D&AD, Adfest, Clio and Spikes.

He has worked on projects in London, Hong Kong, New Zealand and all across Asia and has played a role in developing brands like Toyota, Guinness, KFC, Sony, Lexus, Kraft and Nestle, Mercedes, P&G, and SingTel, to name a few.

Erica Kerner is currently Sr. Advisor at ONE Championship – Asia’s largest Sports Media Property. She was formerly Vice President of Marketing and Communications for Tiffany & Co. Asia Pacific. In this role, she was responsible for all aspects of Tiffany’s marketing and communications planning, strategy and implementation across all retail channels and all Asia Pacific countries.

She held a similar position at Ralph Lauren prior to joining Tiffany in 2013 and brings to her role more than 20 years of marketing experience in Asia Pacific, specifically Greater China. Working for Adidas as director of the Beijing 2008 Olympic Games, she was responsible for all aspects of the company’s marketing, sponsorship, licensing and business development activities. She and her team won China’s first-ever Cannes Gold Lion for the adidas Olympics campaign. Erica held the same role for adidas at the London 2012 Olympic Games.

Before joining Adidas, Erica was Director of Marketing and Communications for Special Olympics China, helping to develop the program from 50,000 to 500,000 participants. In addition, as an account director at J. Walter Thompson Shanghai, she was responsible for creative advertising development, product development and retail marketing for DeBeers and PepsiCo.

She also worked at Nike in various roles including director of international marketing for Nike Retail and Asia Pacific marketing manager. Erica started her marketing and advertising career at Bates Advertising in Taiwan working on multi-national clients.

Erica graduated cum laude from Tufts University in 1989 with a degree in international relations. She is also a founding steering board member of The Marketing Society Asia and Chairman of the Marketing Society South East Asia.

David is one of Asia’s most established agency leaders with a strong track record in building business, marketing teams, skills, brands and driving business results.

David came to Asia in 1994 from London to join Bates in Hong Kong. He was then hired by Ogilvy & Mather in 1997 principally to run their signature Guinness business. In the time since, he founded creative boutique, RedCard and after selling it to Ogilvy in 2006, he went on to hold several key senior roles at Ogilvy, including the Presidency of Ogilvy & Mather Advertising and Ogilvy & Mather ASEAN.

In 2012, he established BatesCHI & Partners which by 2015 had become one of the fastest growing advertising agencies inside WPP Asia. At the start of 2016, David was invited back to Ogilvy & Mather as Asia CMO, to lead the resurgence of the Ogilvy brand and was appointed to the Malaysia Head of Country for WPP in January 2017.

David stepped down from Ogilvy and WPP after 21 Years in order to build his involvement in a battery of businesses including as the APAC Non-Executive Director of Grace Blue, a global executive search firm specialising in retained searches for leadership roles in the marketing, media and communications industry.

Vivek Misra is Director of Corporate Strategy at AnyMind Group and AdAsia Holdings and leads the company’s corporate strategy efforts, spanning product and solutions strategy, strategic partnerships, and sales enablement.

He was formerly Senior Engagement Manager of APAC for AppNexus, where he helped drive traction for a client portfolio which included publishers, adtech vendors, and agency buyers.

Prior to that, Misra was a Value Architect at Accenture’s Analytics and Platform arm, pitching and delivering advanced analytics and digital strategy solutions to enterprises. Misra kickstarted his career at DBS Bank, where he became Vice President of Equity Derivatives Trading, Treasuries and Markets.

Laura Quigley is Managing Director, Southeast Asia at Integral Ad Science. She is based in Singapore and in her current role, she is building strong partnerships with clients, agencies, and publishers and helping them solve their pressing business challenges with the use of cutting edge IAS technology solutions. She’s leading IAS’s regional expansion efforts as part of a larger global initiative taking place within IAS.

Previous to her current role, she held multiple positions with IAS (in ANZ and APAC) managing all commercial and business efforts for Southeast Asia.
Over the last decade, she has worked in driving digital transformation in Australia, New Zealand, EMEA and APAC having worked at companies such as Google, ZenithOptimedia among others.

She is an accomplished speaker and enjoys speaking and attending trade conferences to share her insights and is a member of the Programmatic Committee of IAB SEA+India.

Laura holds a B.A. in Communications from the University of Otago and in her free time, she enjoys the local F&B scene in Singapore.

Gavin currently leads the growth of SpotX in the APAC region, where he is focused on helping media owners and brands realise the value of addressable video advertising across all streams and all screens.

Gavin has over 19 years’ global experience in the digital advertising space, having worked in leadership roles at tech and publishing companies, including Microsoft, Turner Broadcasting, S4M and LinkedIn, with the last nine years based in Asia building businesses. His working knowledge spans television, digital, search, programmatic, mobile, content marketing and social media.

He is an active participant within the advertising industry with multiple thought leadership publications, speaker slots and contributing to industry bodies, including past board membership of the IAB SG and participant of several committees. In March 2018, he was named as “one of the top people to look out for” by The Digerati Asia Pacific – which is The Drum’s annual celebration of people in the industry that goes out of their way for digital in this region.

Ryan Pestano, the General Manager of International Markets for IPONWEB, is a passionate technologist and digital media professional. He has a proven track record of architecting innovative solutions for multiple enterprise and agency clients through the consultative application of advertising and marketing technologies. Ryan is a trusted advisor and has fostered deep partnerships with a breadth of leading technology companies and strategic Clients.

Ryan was previously the VP of Product and Operations in APAC for Amobee working closely with Singtel Group businesses across SEA and Australia. He was formerly the VP of Product at Brandscreen and Director of Platform Services at Media Innovation Group (a WPP company) all based in Singapore. He started his career in New York where he worked in multiple roles at Microsoft.

Ryan is a recognized thought leader with his contributions to the digital advertising

technology industry across APAC. Ryan was a board member of IAB Singapore and co-chaired the Marketing and Advertising Technology committee. He is driven to progress programmatic advertising and create innovative technology solutions.

Jayesh Easwaramony brings several years of building digital, media and telco business in Asia.

Jayesh scaled InMobi’s AsiaPacific business multifold in the last seven years as the Managing Director . He recently also launched Trufactor an intelligence as a service data business in Asia for InMobi. He brings a lot of in-depth hands-on experience in the mobile advertising industry and has struck partnerships with all leading digital publishers across OTT, gaming, news and helped all top advertisers such as Unilever, Shopee, Samsung extract the best value from mobile as a medium. Under his tenure , InMobi won over 43 awards in mobile innovation and he has been a strong advocate of creating alternatives to the duopoly in several public forums.

Jayesh has earlier worked with Frost and Sullivan as the leader of its TMT practice. He has advised several large companies in the mobile and media space including Samsung, SKT, Axiata and Telkom. He was widely respected for his views on the ICT industry having provided several interviews to CNBC, BBC, Channel News Asia and leading publications. He has spoken at several conferences including GMIC, LTE Asia and Carrier Ethernet World. Prior to Frost and Sullivan, Jayesh has worked with Newscorp in India to set-up their pay TV business and other media investments and with the prestigious Tata Group to enter the telecom business.

Education

Indian Institute of Management MBA

University of Mumbai, BA in Engineering

Ravi is the editor at Mumbrella Asia. He has covered the marketing, advertising and media business for over two decades.

Bio coming soon…

As digital investment increases across client categories and regions, and as more issues emerge as to digital’s vulnerabilities in a world of closed systems, Joshua liaises across clients and platforms. He is the architect of the 4As Advertiser Protection Bureau and is regularly quoted on brand safety and digital platform issues in the press, including Reuters; Business Insider; Digiday; Adweek and others.

Passionate about the convergence of media, digital, data and technology, Lowcock serves as executive vice president and U.S. chief digital officer. In addition to his global brand safety role, he leads digital strategy and innovation across all U.S. accounts including Coca-Cola, BMW, CVS Health, Sony, and USPS. Lowcock is actively involved as an advisor for Rutgers University’s Big Data certificate program and VidCon as an advisory board member.
Driven by applying innovation to deliver real business results, Joshua helps clients lean into future opportunities — but always in a meaningful and scalable way. An approach he honed while working at Ernst & Young and refined after completing his MBA.

Throughout his career, he has worked on all sides of the media industry, including technology, Internet, broadcast, publishing, from corporate finance and advisory, to media planning and investment. His vast industry knowledge and depth of experience gives Joshua the ability to comfortably move from strategy to the nuts and bolts of how technology and data can be architected to deliver the right result.

In 2018, Joshua was named to the Adweek 50 list and was recognized as an Agency Innovator by The Internationalist. A native of Australia, Joshua and his family now call New York home.

Dr. JJ Pan has been responsible for the oversight of Acxiom’s Asia Pacific public policy, data ethics, governance programs, and fair information practices since 2012.

Dr. JJ Pan has been involved in data protection and ethics strategies/developments across a variety of businesses. Since 1999, she had led Trustmark initiatives relating to internet self-regulations with cross-border rules, applicable privacy guidelines, consumer affairs and government affairs.

Dr. JJ is a regular speaker on best practices regarding data protection, governance, data ethics and technology policy in a variety of scopes, both domestically and internationally. JJ is also active on a variety of industry boards and councils as below.

Ben leads the articulation and development of the UM product offering across the Asia-Pacific region. Having worked both client and agency side across Asia and European markets Ben brings a breadth and depth of experience that spans all marketing disciplines. Beginning his career in the PepsiCo group of businesses, he spent fourteen years working in a range of marketing, insight and sales aligned roles. In 2006 he moved to Shanghai to lead the consumer strategy team for the Greater China PepsiCo Foods business. Prior to UM Ben was Managing Partner at MEC, now Wavemaker where he led a portfolio of FMCG, luxury, retail and government clients both regionally and in Singapore. Partnering with client teams, his role was to drive client growth through a combination of data, technology and media solutions. With additional experience gained across a portfolio of clients, including Samsung, where he led the global Kantar relationship for three years, Burberry, Pernod Ricard, Coca Cola, Unilever and Johnson and Johnson he holistically builds thinking in a business and commercially relevant way.

Michelle leads the marketing team of the Philippines’ largest airline, Cebu Pacific Air
(PSE:CEB), and has been heavily involved in the team’s digital evolution, from
developing Cebu Pacific’s social media content playbook since 2010, to changing
purchasing behaviors by disrupting the airline’s own sale events in 2019.
Her team crafts and executes the airline marketing strategy in 17 countries,
utilizing marketing technology, UX/content, branded experiences, and data
analytics.

She has over 11 years’ experience in public relations, corporate communications,
corporate social responsibility, and marketing campaigns and content.

Ophenia Liang is the Co-Founder & Director of Digital Crew. Liang is a specialist digital marketer into China with both academic and practical experience across the APAC region. She has assisted key global brands to enter and grow in the Chinese market through her strategic planning, execution and evaluation.  She is also a highly sought-after speaker, as a result of her knowledge and digital marketing expertise selling into Asian markets, particularly China. Liang’s area of expertise covers Chinese marketing, team management, account management, strategic planning, international media planning, PPC (GAP Qualified), Baidu SEM (Senior consultant), SEO, social media and web analytics. She holds a public relations degree from Sun Yat-Sen University, a Masters in Marketing from Melbourne University and is an accredited translator with the National Authority of Translators and Interpreters. Awards: Ophenia is Winner of City of Sydney Business Award, Young Entrepreneur 2017; Winner of ACAA ICT & New Media Award 2017; and finalist of B & T Women in Media 2017.

David’s career spans 20 years, during which time he’s worked with leading agencies and brands across the UK, Australia and Asia Pacific. Before joining Havas as Chief Commercial Officer in early 2019, David spent four years helping to lead and grow the marketing management consultancy TrinityP3, where he provided advisory and consultancy services to marketers and procurement professionals seeking to optimize their structures, operating models, commercial arrangements, outputs and partnerships with agency suppliers.

A Chevening Scholar awarded by British Commonwealth, Charu comes with two decades of digital, creative & media strategy experience on Fortune 500 brands like P&G, GSK, Samsung, FOX Network & Nokia in APAC and MENA remits.

Equipped with this blend of expertise, she has crafted digital innovations like the GSK Learning Machine which have been recognized by Boston Consulting Group and led globally awarded content platforms like Samsung Friendship Cup & Polident Kilauan Emas.

Charu is the first Asian to win the Account Planning Group Award and has been a part of the jury for global and regional awards like Spikes, Dubai Lynx, Effie & World Advertising Research Council.

In her spare time, she can be found teaching at management universities in the region or just finding fuzzy logic in yoga poses.

After working across Europe and the Middle East in the last 15 years, Joao is now transforming dentsu X integrated product in APAC, challenging the status quo of how creative and media work together by developing human-centered ideas that have the power to create innovative ecosystems.

“Joao is of a rare breed of visionary creative leaders, bringing with him over a decade of international industry experience” claims Phil Adrien, APAC Group Managing Director of Dentsu Aegis Network.

Being most recently Executive Creative Director at HorizonFCB Dubai, driving creative excellence across the Middle East and North Africa. Prior to that, he was Creative Director at Cheil Iberia, which he helped expand into one of the fastest growing agencies in Europe.

Joao created award-winning campaigns and clinched a Gold Lion at Cannes Lions in the first four years of his career, followed by numerous international awards including the renowned Lynx Grand Prix in 2017, Google Innovation Award in 2018 and The New York Festival and AdFest in 2019

And now, with the task of transforming dentsu X integrated product by challenging the status quo of how creative and media work together, developing human-centered ideas that have the power to create innovative ecosystems.

Leigh Terry is a highly-regarded media operator whose career has spanned Europe and the Pacific. A digital innovator at the forefront of the media industry, Leigh understands the significant impact technological advancement has on both the consumer and industry at large; and harnesses that information in order to build best-in-class solutions for clients across the region.

Having first entered the industry in account management and traditional media planning, Leigh was responsible for launching OMD Digital in the UK in 2000. In 2004, he set up OMD’s Direct and Data offering while retaining overall responsibility for Digital. He moved to OMD Australia in October 2005 as Executive Director of OMD Digital and became Managing Partner in October 2006. In February 2011, Leighwas promoted to CEO Omnicom Media Group ANZ; charged with the leadership of all Omnicom Media Group assets in Australia and New Zealand.

In January 2017 Leigh joined the IPG Mediabrands network, where he is responsible for leading the 13 markets and 3000+ people across the Asia Pacific region. Passionate about technology and its impact on consumers and the advertising industry, Leigh is an inaugural Visiting Fellow in the School of Advertising, Marketing and Public Relations, QUT School of Business at the Queensland University of Technology, Brisbane, Australia, and was listed in the Adnews Power 50 in 2017.

Sharon is a marketing and communications veteran, and expert in media with more than 20 years’ experience in various roles including agency management, client leadership and strategic planning. As strategic head for UM across Asia Pacific, Sharon leads communications and connections planning on key clients for the agency. Having steered leadership roles that accelerated the growth of multi disciplines, she holds expertise across the spectrum of digital platforms including display, search, programmatic, social; as well as content and data/tech.

Daniel’s passion for building things is only eclipsed by his desire to explore the endless possibilities at the intersection of business, technology and creativity. This drove him to graciously give up on a career as a sports star, walk away from being a rock star, and instead led him to Singapore where co-founded Bonsey Jaden in 2013. Having accumulated over 15 years of experience on the marketing front-line (on both sides of the battlefield), Daniel thrives in problem solving, has a keen eye for opportunity and a love for connecting dots. With an unwavering belief in the power of brand in a digital world, his focus today is building an agency filled with multi-disciplinary digital brand architects – with the goal making brands agile and impactful.

Mason is Vice President of Product Management Edge and Cloud Computing at Verizon Media. He leads the product development of Multi-Access Edge (MEC) computing in 4GLTE and 5G networks. Mason joined Yahoo now Verizon Media in 2003. At Yahoo, Mason led the global Yahoo Search distribution product development team and APAC search partnership team. Prior to Yahoo, Mason was at Oracle Corporation where he held a variety of management and engineering positions. He led the launch of Oracle middleware products in APAC including Greater China, Japan and Korea with a focus on customers, partners, and innovation.

Francis is the Senior Insights Manager, leading the team focusing on digital insights for business growth in Southeast Asia, India and Hong Kong regions. He leveraged multiple researches and big data sources smartly to deliver actionable insights to boost the product consumer growth, and advertising thought leadership insights. His insights became one of key business drivers for several Verizon Media products including News, Finance, Mail, Search, Advertising and Ecommerce products. In 2019, Verizon Media successfully reaches 900M global monthly unique visitors and brings numerous golden advertising opportunities to marketers. Entering into 5G digital world, Francis and team partnered with media agency Publicis to investigate the potential impact of 5G innovation to advertisers and consumers. He is going to share the key findings in Mumbrella!

Mike Cooper is Global President & CEO, of Rapport Worldwide, IPG’s specialist out-of-home, planning and buying agency. Tasked with ensuring the brand mantra of ‘Rewarding Connections’ is reflected across the international network, and identifying and establishing new growth markets; under his tenure, the Rapport footprint has expanded into 17 countries and more than 200 employees around the world, commanding $1billion dollars in client billings.

As OOH continues to evolve, technology is playing an increasingly important role in engaging consumers as they spend more time out of the home. Rapport’s success is built on the quality and empowerment of its people, investment in training, tools & technology, and a belief in the importance of the medium.

Chatri Sityodtong is the Founder, Chairman and CEO of ONE Championship (ONE), Asia’s largest global sports media property in history with a broadcast to 2.6 billion potential viewers across 145+ countries around the world. ONE is a celebration of Asia’s greatest cultural phenomena, martial arts and esports. Through the magic of storytelling and the power of media, ONE is on a mission to unleash real-life superheroes, celebrate values, ignite dreams, inspire nations, and change the world.

Sityodtong is a self-made entrepreneur and lifelong martial artist from Thailand. His rags-to-riches life story has inspired millions around the world on BBC, CNN, Bloomberg, CNBC, and other major media. Forbes recently selected Sityodtong as one of Asia’s next generation tycoons. He was also named “Asia’s King of Martial Arts” by the Financial Times, and Asia’s 3rd Most Powerful Person in Sports by FOX Sports.

Sityodtong is a certified senior Muay Thai instructor under the legendary Kru Yodtong Senanan. He also holds a Purple Belt in Brazilian Jiu-Jitsu under Master Renzo Gracie.

Chatri Sityodtong holds an MBA from Harvard Business School and a BA from Tufts University.

As a 20-year industry veteran, Annette has built a reputation for inspiring growth for clients. Over the years, Annette has worked with a renowned portfolio of clients including: Qantas, Shangri-La, Visa, HPE, Disney and Unilever. Prior to joining Wunderman Thompson, Annette was the APAC CEO at Digitas, where she was responsible for the China, India, Australia, Hong Kong, Singapore and Malaysian markets. While at Digitas, Annette helped the agency win Agency of the Year twice in Australia and Singapore, as well as win numerous local creative and people awards. Before Digitas, Annette was the Deputy Managing Director at integrated agency KitKatt Nohr, which is part of the Digitas family. She started her career at Mars and has also held roles at CHI & Partners, Tequila London and TBWA\GGT.

Jos is the Chairman and CEO of Havas Ortega Group, the first fully-integrated communications and media agency in the Philippines.

With over 35 years of communications experience, he was previously the CEO of J. Walter Thompson, the co-founder and Vice Chairman of BBDO Guerrero Ortega, the Strategic Planning Director of Ogilvy & Mather and Account Director of Lintas (Lowe). He was also the Regional Training Director of BBDO Asia and Country Training Director of O&M Philippines.

Jos recognises that the most important assets at Havas are the talents, and 75% of these talents are millennials. The insights from the Havas Millennial Codes Study gave him more reason to put importance on mental wellness in this dynamic, high-stress, and demanding industry. In 2018, the Havas Ortega Mental Health program “TALK” was launched as a solution to support the over-all well-being of their talents. In partnership with In Touch Community, the leading counseling service in the country, this program gave the employees 24/7 access and support to consult and seek counseling for their well-being. The TALK program continues to run today.

Emma is Managing Director of Publicis Sapient APAC. She has deep experience in partnering with executives to enable the organisational change that drives outcomes from employee to customer.

Over the past 19 years, Emma has lived and worked across three continents – North America, Europe, and APAC. During that time she has been a consultant, coach, and strategist to leaders in many industries. Emma has led global, regional, and country-level change initiatives that affect 10,000+ people and partnered with leaders to pivot their APAC businesses towards global strategy while responding to local market conditions.

Emma has partnered with clients to build and shape internal organisational functions and led the change in operating models to enable established companies to perform in the Next.

Emma has played global leadership roles in learning and development, organisational change, people strategy, and business strategy. People create the experience, uphold the brand and enable the technology. Emma’s deep people-oriented expertise enables her to share insights into human behaviour, the growth mindset and the possibilities that disruption and change can create to transform brands and experience.

Emma is a member of the Publicis Sapient Global Leadership Team and the Global Talent Leadership team. She and Co-MD for APAC David Gompel are responsible for driving growth in the APAC region through global connection, Publicis Groupe collaboration and external partnerships.

Key capabilities: Executive coaching, strategic growth, executive facilitation, leading through change, talent and organisational development.

Kate Ferguson has more than fifteen years of international experience conceptualizing and implementing strategic communications and marketing programs for clients ranging from global companies to governments, academic institutions and nonprofits. Working across Australia, the U.S., and Asia-Pacific, Kate has provided strategic counsel to some of the world’s largest and most-trusted brands, helping these businesses to build and protect corporate brand reputation through corporate positioning, CEO and executive positioning, corporate social responsibly, stakeholder engagement, and content marketing.

Kate has led multi-award-winning programs for clients such as GE and the City of New York- both recognized for pioneering use of digital platforms for storytelling.

Kate has extensive experience the food & beverage and technology sectors having worked with clients such as YUM! Brands Inc. (KFC), Mars Inc, Wrigley, Kraft Foods, eBay, PayPal, News Limited, GE and Telstra.

Kate also served as deputy global lead of Edelman’s Executive Positioning team. In this role, she worked with CEOs and other leaders to develop engagement programs which allow executives to share authentic and credible stories to stakeholders through multi-channel communications.

Kate has deep expertise in the food and beverage industry, working closely with CEOs and executives to articulate business purpose and strategy to help protect, propel and evolve the brand. Kate led a global team working with PepsiCo to develop a communications strategy to improve corporate reputation. Working closely with CEO, Indra Nooyi, Edelman activated a multi-market program leveraging 70 “reputation ambassadors” to tell the company’s story.

Kate has deep expertise in the food and beverage industry, working closely with CEOs and executives to articulate business purpose and strategy to help protect, propel and evolve the brand. Kate led a global team working with PepsiCo to develop a communications strategy to improve corporate reputation. Working closely with CEO, Indra Nooyi, Edelman activated a multi-market program leveraging 70 “reputation ambassadors” to tell the company’s story. For Mars Foods, Kate developed a stakeholder engagement strategy to help position the company as a leader in health and nutrition as well as training and preparing its leadership in issues and crisis management. For KFC, Kate was charged with building equity in the KFC brand and promoting the company’s social purpose platform. Kate led the team which designed, developed and launched the KFC Youth Foundation raising $1.2 million in its first year and winning CSR Campaign of the Year at the Australian CommsCon awards in 2018.

Kate led the daily management of the Lower Manhattan Public Information Campaign on behalf of the City of New York. The campaign was designed to keep the local and global community apprised of the recovery and redevelopment of  New York in the aftermath of 9/11. 

With well over a decade’s worth of experience in mental health, Shawn has worked in several public and private contexts in both Singapore and Australia. As a clinical psychologist, he has extensive experience in the assessment and treatment of an array of psychological issues, and provides clinical supervision to psychologists and psychiatrists in various contexts. He received his specialised training whilst residing in Perth, Western Australia, and was active in the activities of the Association for Psychoanalytic Psychotherapy of Western Australia and the Australian Association for Infant Mental Health Inc. Western Australia. Shawn works both in long-term psychotherapy and in a short-term focused way.

Shawn’s specialist areas encompass Child and Adolescent Psychotherapy, Adult Psychotherapy, and Drug and Alcohol Dependence treatment. In his years based in Singapore, he has accumulated remarkable experience in the adult field, ranging from depressive/ anxiety/ anger issues to the assessment and treatment of Personality Disorders, Adult Sex Offenders, and Psychotic states. His work is known for being gentle and respectful, whilst supporting his clients develop insights into their difficulties.

He spent the earlier years of his career at the Institute of Mental Health/ Woodbridge Hospital (IMH) in Singapore, practising as a Senior Clinical Psychologist and Clinical Supervisor at the Psychology Department. After leaving public healthcare, he was invited to return as a Visiting Clinical Psychologist in 2019 at the IMH Psychotherapy Service, where he continues to operate in his capacity as locum Psychodynamic Psychotherapist and Psychodynamic Supervisor for psychiatry residents.

His areas of interest lie in the capacity for attachment over the life span, in particular, Infant Mental Health, as well as the practice of psychodynamic (or psychoanalytic) psychotherapy. In 2018, he formed the Psychoanalytic Association of Singapore (PAS), and was invited to membership with the International Society of Applied Psychoanalysis (ISAP), who recognised his practice as an international partner. A keen advocate for developmentally appropriate and respectful parenting, Shawn is a registered Circle of Security (COS) Parenting Facilitator with Circle of Security International.

Apart from providing clinical supervision, Shawn has guest-lectured and taught at several government and private institutions in Singapore and Australia. He currently holds Associate Lecturer positions at Murdoch University (Singapore) and the Singapore University of Social Sciences, where he teaches undergraduate Psychology and Masters in Counselling programmes respectively. His aptitude for teaching and nurturing others was developed since his formative years as a freelance leadership and team-building trainer.

Tim Burrowes is the Founder and Content Director at Mumbrella. Prior to Mumbrella, he was group editor of Reed Business Information’s Media Group, including editor of B&T. Before coming to Australia, Tim was the launch editor of the Middle Eastern edition of Campain magazine, and in his previous role to that, he was editor of Media Week in the UK. He was twice named the British Society Magazine Editors’ business editor of the year.

With over 20 years’ multi-disciplinary experience, Justin’s career spans finance, media, data-driven marketing, and digital transformation. This has all been driven by his entrepreneurial and intrapreneurial spirit. He is driven to build businesses around consumer expectations and help brands innovate as they build the future. 

Justin joined Wunderman Thomson from Digitas where he was Chief Strategy and Transformation Officer for APAC. Since arriving in Singapore six years ago, he helped to launch that agency brand in five markets across the region, and to rapidly scale the business through strategy-driven new business wins such as Qantas in Australia, Samsung in Singapore, and Shangri-La in Hong Kong to name just a few. 

Prior to his time in APAC, Justin led the Financial Service practice for DigitasLBi in London, where he helped brands such as Lloyds Banking Group, Barclays and RBS adopt a customer-centric lens to their businesses and start on their digital transformation journeys.

Justin is a regular speaker at conferences and events, his opinions and thought leadership are sought after and regularly published in the marketing trade press. He is also on the board of directors of the IAB (Interactive Advertising Bureau) SEA and India where he works with his industry peers to drive a digital growth agenda including the promotion of fair practices for brands, agencies and publishers.

Justin was recently recognized at Campaign Asia’s Agency of the Year Awards as Southeast Asia Strategic/Brand Planner of the Year 2018. 

As Head of Cadreon, Lani Jamieson leads the programmatic, data and ad-tech unit for IPG Mediabrands Singapore, ensuring programmatic excellence across UM, Initiative and Reprise client portfolios.

Lani has over 11 years of digital media experience both agency and publisher side in Australia and Singapore. Specialised in all things biddable media, she has demonstrated experience building, leading and growing high performing digital teams within media agencies.

Prior to Cadreon, Lani was Head of Biddable Media at DWA and set up the internal trading desk for DWA Singapore, expanding the self-serve digital team across search, social and programmatic. In Australia Lani spent 3 years at Omnicom Media Group where she was Programmatic Director managing a high performing programmatic team across 4 agency brands. Lani also has extensive experience in ad operations, campaign management and client service roles for some of Australia’s largest publishers including Fairfax, Yahoo and Carsales. Lani is passionate about data and ad-tech innovations and really enjoys working in a fast paced, ever changing industry.

Kam leads marketing across Netflix Singapore, Malaysia and Indonesia, helping to bring Netflix titles to life, and sparking joy with consumers across South East Asia. Prior to Netflix, Kam’s industry career was helmed in media in the UK where he worked as Digital Client Partner across the entertainment category and Head of Emerging Platforms.

Ruben is an international marketing leader with extensive experience driving Revenue and Reputation of some of the world’s leading brands and IPs. For nearly five years he has led Marketing and most recently, Ad Sales too for NBCUniversal in Asia. Ruben leads a cross-functional sales and marketing team and builds commercial strategies for NBCU’s linear TV channels (E!, DIVA and DreamWorks) as well as its digital, AVOD and SVOD offerings in the region. Prior to NBCUniversal, Ruben spent 12 years in Sydney most recently leading the Marketing Communications team at Sony Australia.

Leigh Terry is a highly-regarded media operator whose career has spanned Europe and the Pacific. A digital innovator at the forefront of the media industry, Leigh understands the significant impact technological advancement has on both the consumer and industry at large; and harnesses that information in order to build best-in-class solutions for clients across the region.

Having first entered the industry in account management and traditional media planning, Leigh was responsible for launching OMD Digital in the UK in 2000. In 2004, he set up OMD’s Direct and Data offering while retaining overall responsibility for Digital. He moved to OMD Australia in October 2005 as Executive Director of OMD Digital and became Managing Partner in October 2006. In February 2011, Leighwas promoted to CEO Omnicom Media Group ANZ; charged with the leadership of all Omnicom Media Group assets in Australia and New Zealand.

In January 2017 Leigh joined the IPG Mediabrands network, where he is responsible for leading the 13 markets and 3000+ people across the Asia Pacific region. Passionate about technology and its impact on consumers and the advertising industry, Leigh is an inaugural Visiting Fellow in the School of Advertising, Marketing and Public Relations, QUT School of Business at the Queensland University of Technology, Brisbane, Australia, and was listed in the Adnews Power 50 in 2017.

Jyoti Jain or Jyo is the Head of Consumer and Business Intelligence, Johnson & Johnson Consumer Health APAC. Jyoti has worked at world class global multinational corporations including Mondelēz International, Kraft, PepsiCo, and IRI. She has worked in multiple functions including Strategy, Analytics, Supply Chain, Retailer Data Solutions, Measurement Sciences, and R&D; in country, regional, and global roles. She has led various initiatives on business planning, optimization, and forecasting. Jyoti has leveraged holistic analytics to drive decision making in all areas of business including pricing, promotions, distribution, and most importantly advertising. Jyoti has also applied analytical framework to support productivity and growth agenda in supply chain.

Over the past thirteen years, Darren has held roles in a number of prominent ad tech and media companies spanning three markets including UK, Australia and now Singapore. Starting at Yahoo! London then transferring to Yahoo!7 in Australia, Darren gained a broad knowledge of digital across paid search and display. Darren subsequently spent three years’ agency-side at Zenith Optimedia and Ikon Communications. Here he led integrated media teams for clients such as Qantas, Citibank, News International and Vodafone. Returning to London, Darren joined iClick Interactive as UK employee number one and established their EU team before moving to Singapore and working through a public listing on Nasdaq.

Hong Kong-born Kiri Sinclair is a highly regarded thought leader in the Greater China PR industry, Founder and CEO of leading Integrated PR Agency, Sinclair, and Chair of PRHK, Hong Kong’s public relations association. A strong advocate and regular commentator for the PR and communications industry, she is also on the Board of The Marketing Society and an active advocate and member of AMEC.

As agency leader, Kiri is responsible for Sinclair’s organic growth, team first culture, talent development, and the innovative business and client strategy Sinclair is renowned for across its offices in Hong Kong, Shanghai and Beijing. In 2018, Kiri was named PR Agency Head of the Year at Campaign Asia’s PR Awards and Agency Leader of the Year at the Mumbrella Asia Awards.

Kiri has directed and implemented PR strategies and advised clients across the luxury, consumer, corporate and government sectors. She is an expert at developing creative brand growth strategies on both a global and local level and managing sensitive issues for world-leading clients. Her forward-thinking and creative approach to communications marketing has seen Kiri lead her teams on countless award-winning campaigns, with the agency’s industry-leading reputation reconfirmed when Sinclair was named Greater China PR Consultancy of the Year by Campaign Asia’s and Independent Agency of the Year by Mumbrella Asia in 2018.

Kiri earned her MBA from the University of Hong Kong.

A Chevening Scholar awarded by British Commonwealth, Charu comes with two decades of digital, creative & media strategy experience on Fortune 500 brands like P&G, GSK, Samsung, FOX Network & Nokia in APAC and MENA remits.

Equipped with this blend of expertise, she has crafted digital innovations like the GSK Learning Machine which have been recognized by Boston Consulting Group and led globally awarded content platforms like Samsung Friendship Cup & Polident Kilauan Emas.

Charu is the first Asian to win the Account Planning Group Award and has been a part of the jury for global and regional awards like Spikes, Dubai Lynx, Effie & World Advertising Research Council.

In her spare time, she can be found teaching at management universities in the region or just finding fuzzy logic in yoga poses.

Sharon Fernandes is Chief Client & Growth Officer at Wunderman Thompson Singapore. In this role, Sharon leans in as a cross-functional digital catalyst, creating data-driven strategies to deliver connected commerce, experience and technology solutions focused on the consumer. Sharon has led multiple digital transformations and e-Commerce initiatives across China, Japan, Hong Kong, Singapore, Australia and the US. She has also had the privilege of working with some of the world’s best-known brands including HSBC, Manulife, Cathay Pacific, Shiseido, LVMH-Moët Hennessy, Pan Pacific Hotels, Brother, and Fidelity, to name a few.

David has over 17 years of experience within the media industry including trading, planning, client service, strategy and management roles across Australia and Singapore.

In 2010, David joined IPG Mediabrands’ owned agency UM as a Group Director. Over a six year period at UM Sydney, David managed the Microsoft account across APAC as well leading major accounts including the NSW Government, ING Direct, Coca-Cola and News Corp Australia. In December 2014 David was appointed to General Manager of UM Sydney leading the Sydney office operations across clients, culture and commercials.

September 2016 saw David move from Australia to Singapore and take the position of Managing Director for IPG Mediabrands Singapore covering agencies including UM, Initiative and the integrated communications capabilities powered by IPG Mediabrands. David moved into the position of CEO, IPG Mediabrands Singapore, in April 2018.

David has many career highlights including:

–        Agency of the Year (UM Australia) 2013, 2014 & 2015

–        Campaign of the Year (Coca-Cola South Pacific) 2015

–        Campaign Asia 40 Under 40 in 2017

David is a highly effective agency leader and most recently has been noted with growing the Singapore business in sheer size of people, clients and capability. He is responsible for the overall quality control across all areas of IPG Mediabrands’ product and service delivery.

David is a firm believer that people are the true product of any agency and that as a leader, it is a critical priority to attract, develop and retain talent to ensure that long term careers are a reality for the future of the advertising and media industry. It is also David’s belief that media is a truly dynamic sector that is constantly evolving and adapting to changing consumer needs. He sees the future of the industry continuing to evolve with consumer adoption of new technology, and that agencies have never been in a better position to partner with marketing teams to develop a truly collaborative, effective and consultative relationship that is focused on delivering engaging work and strong business results.

Julian has worked as a business, marketing and branding professional for over 30 years, with more than half of that time in the APAC region, working both client side and agency side

He is a creative business leader who truly understands the importance of team building, working with the right partners as well as making decisions based on sound business strategy and practices.

Darren is considered a thought leader on all aspects of marketing management. A Problem Solver, Negotiator, Founder & Global CEO of TrinityP3 – Marketing Management Consultants, founding member of the Marketing FIRST Forum and Author. He is also a Past-Chair of the Australian Marketing Institute, Past President of the Melbourne Advertising and Design Club. Ex-Medical Scientist and Ex-Creative Director. Father of five. And in his spare time he sleeps.

Jacqueline is a Partner of Prophet in Hong Kong. She was recently bestowed as one of the World’s Most Influential Marketing Leaders by World Marketing Congress.

 For over 20 years, Jacqueline combines in-depth analytics and strategic thinking in digital transformation, growth hacking, brand development, identifying and activating strategic opportunities for clients across diverse industries. Leveraging on her experience, she helps clients on brand identity & positioning, innovate products and services, sharpen value proposition, develop clear customer segmentation via qual and quant research, optimize brand portfolio & architecture, enhance customer experience, develop in-market scenario planning & sales optimization, define innovation culture and capabilities and transform the business model in the new digital economy.

 She has served as the lead strategic advisor on a variety of engagements in Asia and globally, instrumental in driving significant value creation with clients such as SAP, Fox Networks, AXA, BNP Paribas Cardif, DBS Bank, Fullerton Financial, Temasek Holdings, CapitaLand, Bank Mandiri, Credit Suisse, Standard Chartered Bank, China Airlines, Shangri-la Hotel, Coke, P&G, Bandai Japan, PSA, Vodafone, Philips, Telkom, Celcom, UEM, Airtel, Limitless Dubai, United Family Health, TCL and Sara Lee.

Ben oversees Mediabrands’ digital experience agency Reprise in APAC, which comprises 925 people across 23 offices. His 18 year career has spanned both the Asia Pacific and Europe, encompassing client leadership; and large scale change management programs, as well as new solutions development including e-commerce and open innovation marketing.

Karen Soo, head of Reprise Singapore will be speaking with Ben Poole on the Facebook session, see attached headshot and below bio:

Karen Soo leads Reprise Singapore, the full-service global performance media marketing unit of IPG Mediabrands. With more than 12 years industry experience across multiple agencies including Starcom, Mindshare, ZenithOptimedia and OMD where she led the Singapore digital offering for more than 5 years; Karen is a celebrated multi-award winning digital leader with extensive Asia-Pacific client experience including Singapore Tourism Board, Nike, Lufthansa, L’Oréal, Wrigley, McDonald’s, Pandora, Estée Lauder companies and Carlsberg to name a few. A recognized digital industry leader Karen was awarded 2017 Media Person of the Year at the Singapore media awards.

Stanley leads a team of 115 creative young minds at Reprise, a unit of IPG Mediabrands, with an ambition to change the face of digital content marketing & creative story telling.

Prior to joining Reprise, Stanley was a Strategic Brand Manager with the Nation Branding Division, Prime Minister’s Office (PMO) of Malaysia where he played a key role in the development of the nation’s brand identity as well as being in charge of positioning Malaysia as an investment hub on an international front.

He later joined IPG Mediabrands as Creative Director and within 3 years rose up to the rank of Managing Director where he transformed what was an organic driven community management service into a creative purpose driven offering that allowed brands to excel in an ever-changing digital ecosystem. This was a key driver in attracting some of the best digital and creative minds in the country.

Reprise Malaysia is now one of the top creative agencies in Malaysia winning the coveted Golden Kancil in 2018 (the Grand Prix Creative Award in Malaysia), the only non-creative agency to make the list.

Today, Stanley is a key integral part of the Reprise Malaysia team, and has recently expanded his remit across the region including markets like Singapore. Brands that have, and continue to benefit from his experience include MILO, Nestlé Drumstick, Nestum, Digi, Drypers, KFC, Mudah, Malaysia Airlines, Suntory, TM, Johnson & Johnson, Exxon Mobile, Mattel, TNB, PEMANDU, Matrade and MITI.

Rohit oversees the MMA’s activities in Asia Pacific, managing the operations out of its regional headquarters in Singapore. He has extensive expertise in the economics of mobile, direct and digital marketing, consumer privacy and the government regulation of markets. An enthusiastic evangelist of mobile marketing, Rohit sits on the board of the Digital Advertising Alliance (DAA) and is an Advisor for the Internet and Mobile Marketing Association of the Philippines (IMMAP). He also sits on numerous corporate advisory boards of MMA’s member companies.

Jasmine does more than crafting set-ups & strategic platforms. At Initiative, Jasmine is responsible for creating clear strategies that enable consistent campaign implementation across markets. With 12+ years of experience growing Toys, FMCGs, Quick Service Restaurants, Beauty, Telecommunications, Luxury Retail and Insurance, Jasmine is dedicated to her pursuit of quality, but easy-to-grasp work. Jasmine is passionate about navigating brands through the massive changes in media and technology.

Matt is Initiatives APAC CSO, a role that sees him oversee a team of 120 planners across the region and drive the strategy and planning product globally.  With a career that has encompassed roles in media, creative and strategy agencies, Matt champions purposeful creativity and making work that works.

Prior to joining Initiative, Matt was National Head of Strategy at UM Australia. During he’s time there the agency was a global hotshop, winning Media Agency of the Year, three years in a row at Adnews, Mumbrella, and MFA award shows, as well as Global Agency of the Year at Festival of Media 2014. Matt led the team to produce Cannes Lions winning work, like Coke’s ‘Colour your Summer’ campaign.

Before this Matt headed up communications strategy for Naked Communications Australia where he won a swag of awards for campaigns such as Art Series hotel’s ‘Steal Banksy’ (Gold Cannes, Grand Prix ADMA), ‘Overstay Checkout’ (Gold ADMA) and ‘Who Gives a Crap’ (Grand Prix at CommsCon 2013).

Chris began his career seven years ago, but don’t let his tenure fool you. He is one of the industry’s most respected and awarded strategists; winning everything from Global Cannes Young Lions, B&T 30under30, to Campaign Asia’s Young Achiever and Strategic Brand Planner of the Year.

Previously the head of strategy at UM Australia, Chris has helped some of the country’s most prestigious brands take the brave leaps necessary to impact culture and grow their brands. This involved leading some of the most famous and effective campaigns in recent years, such as Meat and Livestock Australia’s Spring Lamb, LEGO’s Star of Christmas and Tourism Australia’s Aussie News Today and Dundee.

In his role, Chris is responsible for the overall quality of the Initiative client’s connections strategy and architecture, liaising with regional and global teams to ensure consistent application of evidence-based courageous thinking.

Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital payments platform gives PayPal’s 267 million active account holders the confidence to connect and transact in new and powerful ways, whether they are online, on a mobile device, in an app, or in person. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom, enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.

Rashmi Dalai joined Mastercard’s AP regional communications team in 2019 as director of thought leadership and strategic communications. She joined from The Economist Intelligence Unit, a B2B research and thought leadership agency, where she served as a managing editor for Asia.

Prior to this, she was a director for Stone Ridge Partners, a US-based healthcare consulting firm, where her eleven-year tenure focused on developing strategic growth plans for clients and taking interim leadership positions to implement them. She also spent time on Wall Street, including as a research associate for Goldman Sachs’ convertible bonds group.

Rashmi holds a Bachelors in International Affairs from Johns Hopkins University and a Masters from Columbia University’s School of International and Public Affairs with a concentration in International Finance and Banking.

Lisa Ortner-Ghouze is an energetic commercial marketer with a passion for helping businesses find the courage to make bold changes often needed to stay competitive in the market place, while giving teams the inspirational nudge they might require. She is passionate about translating commercial objectives into tangible marketing strategies, leveraging the full gamut of marketing and corporate communications disciplines.

Lisa has over 20 years of international experience and has worked in Vienna, London, New York and Singapore for a range of financial institutions, including Thomson Reuters, ANZ Bank and Fidelity International. She is fluent in five languages and holds a Masters Degree in International Politics from Universita’ degli Studi di Perugia, Italy.

Scott Munday is currently working as Director Media Sales, South East Asia and Pacific at The Economist Group, specialising in creating integrated marketing solutions spanning The Economist Group’s capabilities of events, media and thought leadership for their top tier clients in South East Asia and ANZ based out of the Singapore office. Scott has been with The Economist Group since 2007 and has previously worked in Event and Media Sales for the group in Continental Europe, based in Geneva and Vienna, specialising in business development in emerging Europe attracting business from new markets to the group such as Azerbaijan, Kazakhstan, Ukraine, Romania and Georgia. Scott has a bachelor’s degree in History and German literature from the University of Nottingham.

Over the past thirteen years, Darren has held roles in a number of prominent ad tech and media companies spanning three markets including UK, Australia and now Singapore. Starting at Yahoo! London then transferring to Yahoo!7 in Australia, Darren gained a broad knowledge of digital across paid search and display. Darren subsequently spent three years’ agency-side at Zenith Optimedia and Ikon Communications. Here he led integrated media teams for clients such as Qantas, Citibank, News International and Vodafone. Returning to London, Darren joined iClick Interactive as UK employee number one and established their EU team before moving to Singapore and working through a public listing on Nasdaq.

Brent joined the SATC in November 2015 as a marketing communications specialist across the banking, retail and telecommunications sectors. Brent has been responsible for overseeing $1.6Billion in growth in the tourism visitor economy to date, in the process launching a new global brand for tourism in South Australia, a number of global advertising campaigns and a digital program that now sees southaustralia.com attracting over 6Million visitors annually. Brent also oversaw the successful partnerships with Chinese megastar Huang Xiaoming, the Project, Masterchef Australia and Sports Illustrated, and in 2018 was recognised as #21 on the CMO50 list of Australia’s top marketers.

Hans’ foray into advertising began when he was casted for a TV ad in the Philippines. Twenty-four years (and a few digital disruptions) later, Hans now works “behind the scenes” as Chief Operating Officer for Greater China at BBDO – one of the few in the industry with a background in Planning.

Under his leadership, BBDO China won more than 40 strategy and effectiveness awards around the region. He is also helping oversee the agency’s drive into digital marketing in what is widely considered the world’s most advanced digital market. These efforts are paying off: BBDO was awarded the Grand Prix for Social Strategy at The WARC Prize for its McDonald’s Gaokao campaign, and BBDO Shanghai was Campaign Magazine’s Social Media Agency of the Year in 2018.

Prior to his current role, Hans was BBDO’s Chief Strategy Officer with oversight of the agency’s planning teams in Shanghai, Beijing, Guangzhou, Hong Kong, and Taiwan. He learned his planning craft at McCann Worldgroup Philippines where he was eventually Vice President & Head of Planning.

Karen has worked in the digital space in Asia for the past 7 years after graduating from Dartmouth with a super useful major in Latin. She started at Mailman Group in Shanghai, a technology and social media agency that manages the digital presence of western brands in China. As a brand manager, she managed external communications, wrote articles, and presented at conferences on the Chinese digital ecosystem. Following this, she moved to McKinsey, where Karen focused on editing reports, managing the digital communications, and working on the McKinsey China podcasts. In 2016, she joined Unruly’s insight team in Singapore, where she operates as an in-house strategy consultant, working with the commercial team across APAC to support the company’s growth efforts. Karen focuses on strategic projects, helping agencies and MNCs to understand, analyse, and implement solutions for their video campaigns. Outside the office, she’s an avid reader, incorrigible punster, and occasional DJ.

Matthew is an award-winning Creative Director with experience in APAC social and strategic marketing. He’s worked with global brands like Coca-Cola, Mondelez, P&G, All Nippon Airways, LEGO, and Singapore Airlines. His mission as a creator is to make transformative work for brands utilising data and insights to drive social conversations and cultural change. In a world that is changing quickly around him, he adjusts easily by throwing himself to the wind.

With an undergraduate degree in Anthropology and Linguistics from NYU and after a four-year solo trip around the world, Chelsea Perino first discovered her love for advertising in

Cape Town, South Africa. There, Chelsea spent two years running all things marketing related for an experiential marketing startup, before returning to New York to complete her MA in Public and Organizational Relations.

Since then Chelsea has worked in advertising both in New York and most recently in Seoul, South Korea, leading digital strategy for a global mobile communications brand. Now based in Hong Kong, Chelsea is the Managing Director, Global Marketing & Communications at The Executive Centre, Asia’s leading premium flexible workspace provider.

Chelsea is passionate about organizational culture and believes that creating a dynamic and collaborative working experience positively affects team morale, productivity, and fosters community. Through a newly developed global marketing strategy and complete re-brand, her goal is to establish The Executive Centre as the leader in workspace experience, community and corporate-culture facilitation.

Georgina believes excellent marketing as good design seeking for a perfect balance of Art and Science. She had spent more than 15 years in marketing roles in global premium lifestyle brands including SONY and Herman Miller leading projects on strategising, brand acquisition and integration, capitalising on new business and distribution model, digital marketing, e-commerce, social selling and CRM.

She manages the team across the Asia Pacific with coworkers from different cultural and social backgrounds and understands how to grow the global brand and business in emerging markets – Mainland China, India and South-East Asia.
Georgina supports Inclusiveness, Gender Balance and Sustainability in the workplace and community. She is holding a bachelor’s degree in Economics and an MBA degree in Merit from the University of Manchester in England.

Byron Perry is the Founder and CEO of Coconuts Media, an alternative online news publisher reaching an audience of millions each month.

The Coconuts.co news and lifestyle website produces in-depth coverage of what’s happening in Bangkok, Manila, Singapore, Hong Kong, Kuala Lumpur, Jakarta, Bali, Yangon, and beyond.

Under the Coconuts TV brand, the company produces original documentaries exploring the weird and wondrous stories of Asia, which have been sold to Netflix, iflix, Fusion (USA), RTL (Germany), and ABS-CBN (Philippines).

Byron previously worked at Variety magazine in Los Angeles and attended Georgetown University in Washington DC. He is a board member of the Society of Publishers in Asia.

Myki’s crystal ball was working well in 2003, when he launched Canadian-born VICE Magazine into the Australian market. Operating in only three countries at the time, Myki oversaw VICE’s expansion into Australasia’s most influential youth media company. He is now President of VICE Digital across APAC, responsible for supercharging VICE’s multi-platform audience and turning VICE into a content powerhouse across the region.